Traverse Connect

Traverse Connect continues the legacy and the leadership of the Traverse City Area Chamber of Commerce, strengthening its focus on serving all businesses with a comprehensive suite of programs and services. In December 2019, Traverse Connect and the Traverse City Area Chamber of Commerce merged to serve as the lead economic development organization for the Grand Traverse region, which supports area businesses through a combination of business attraction and retention strategies, talent development efforts, and strategic coordination among partner agencies. Traverse Connect now serves the region as one organization supporting business growth and development, alongside its partner organization, Venture North Funding and Development.