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Sporting Event Planners
An unspoiled jewel on Lake Michigan’s NE shore, Traverse City is the perfect four-season destination for sports enthusiasts.
From youth sports to internationally acclaimed amateur events - including the Bayshore Marathon, the Iceman Cometh Challenge the largest 1 day mountain bike race in the U.S., and the North American Vasa ski race - Traverse City can accommodate a variety of athletic events.
We are home to the Detroit Red Wings annual training camp, as well as the NHL Prospects Tournament.
The full-service Cherry Capital Airport provides commercial service to 300 domestic and international destinations and is just minutes from nearly 5,000 guest rooms and over 200 miles of sugar-sand beaches that surround crystal clear lakes and bays.
Come play and stay in Traverse City!
At Your Service
We offer a great selection of free services to make your event the best ever!
• Comprehensive bid presentation
• Assistance in site selection
- site visits
- facility tours
- secure room blocks
• Referral service
- audio / visual needs
- off-site functions
- group restaurants
• Attendance building
- customized landing page
- promotional materials
- photos for event promotion
• Information tables
- at your event with local information
• Media assistance
- press release to local media
- social media regarding your event
- event posted on TCT website
- North American Vasa Nordic Ski Race
- USAC – Iceman Cometh Challenge
- NHL Prospect Tournament
- MSYSA – Traverse Bay Area Youth Soccer Tournaments
- State Gymnastics Meet
- USAC – Cherry-Roubaix TT, Criterium, State Championship
- Traverse City Waves Softball Tournaments
- Melges 17 National Sailing Championship
- ISOC Snocross Nationals
- Bayshore Marathon
- Cherry Bomb Lacrosse Tournament
- US Figure Skating, Tri-States Synchronized Skating Championships
Sarah Barnard - Sports & Group Account Executive
Traverse City Tourism
101 W. Grandview Parkway
Traverse City, Michigan 49684